Ash Purpleis the symbol of royalty and wealth. It is a top seller amongst the females. Quality of inside is pure velvet while outside is Silicon (Kind of rubbery) The texture of the case is grippy and feelssmoother like baby skin. Substantial protection of phone, Scratch resistant, Anti fingerprint. Note : 12/13/14/15 Series cases are closed from speaker side and all others are opened from bottom as shown in pictures. iPhone 7/8 Cases fit SE but the logo will be upwards like shown in pictures. Colour might look differentdue to different lighting.