The bra that corrects rounded shoulders and relieves back pain without underwires. Most bras let your shoulders fall forward without you even noticing. Over time this causes rounded shoulders, neck tension, and chronic back pain. The FlexLift was designed to fix exactly that. Structured support bands gently guide your shoulders back into the correct position naturally, comfortably, all day long. No wires. No discomfort. Just the posture you've always wanted. "Why You'll Love It" Corrects rounded shoulders with every wear Relieves upper back and neck pain caused by poor bra support Wire-free design comfortable enough to wear all day Wide shoulder straps distribute weight evenly no more pressure or marks 360° support bands stabilize and lift without constriction Back-smoothing panels create a sleek silhouette under any outfit Designed for all body types regular and plus size "Fit & Feel" Medium-firm support designed for all-day posture correction. The fabric is soft, breathable and flexible firm enough to support, gentle enough to forget you're wearing it. True to size.